Best Practices

Welcome to Access!

Client Marketing Kit (CMK) Overview

To use the CMK, you have two options:

Option 1: Download this month's entire kit

Click the orange button on the right to download a zipped file of all the recently added assets, including featurettes, suggested copy for social media posts and the specific logos that match each text post. Pick and choose from that file what you need.

Option 2: Download a la carte items

From the left menu, click on the category/type of assets you wish to view, and download a la carte assets according to your needs. 

Included Assets

Email: Includes

  • Monthly updated copy, images, text and HTML for client organizations wanting to send emails to their constituents from their own email service. (This resource is for clients who choose not to use the Access "track" emails that are designed and sent by Access at no extra charge.)

Online/Digital: Includes

  • Merchant approved web banners and web featurettes
  • Copy and merchant logos for social media promotion
  • Member-facing videos to promote usage
  • Video tutorials on how to use the website and mobile app

Print: Includes

  • Merchant approved single-page and half-page print ads. Monthly ads have seasonal themes, category ads feature discounts based on our savings categories.
  • Buckslips, flyers, and other printable content for your own publications.
  • Inside Access, an annual promotional brochure
  • State maps showing neighborhoods with one or hundreds of Access merchant locations

Best Practices

Each category provides a best practices guide, describing how best to use the assets to get optimal results.

Case Studies

CMK usage case studies are about Access clients who have successfully used marketing assets effectively.  

 

This brief guide will teach you how to use the assets within the MMK, and how to customize certain assets for your group. If you have a question or concern, chat with us during business hours by clicking on the "HELP" bubble in the lower right corner, or click here to send an email.

Get this Month's Kit

Subscribe for Updates

On the Access Blog